MG Motor India on Wednesday disclosed the MG Astor, its upcoming mid-sized SUV that is qualified with personal AI assistance

MG Motor India on Wednesday disclosed the MG Astor, its upcoming mid-sized SUV that is qualified with personal AI assistance

MG Motor India on Wednesday disclosed the MG Astor, its upcoming mid-sized SUV that is qualified with personal AI assistance. The British carmaker strives to further its auto-tech focus by creating the concept of Car-as-a-Platform (CAAP) of chances and service. MG is working on Artificial Intelligence (AI) to facilitate the improvement and dressing of services and subscriptions to support the ‘on-demand in-car’ needs of the customers. The AI assistant is designed by American firm ‘Star Design’ and it portrays human-like sentiments, voices and can give comprehensive information on every topic through Wikipedia.

“As an auto-tech brand, we’ve always introduced breakthrough technologies and now, we are moving forward with Artificial Intelligence. Astor is a step further and a catalyst for disruption with first-in-the-industry and best-in-class features that customers only get in premium/luxury segments. With a relentless pursuit of innovation and software at the heart of the production, our vehicles will continue to provide a smarter and safer driving experience by leveraging AI,” said Rajeev Chaba, President and MD at MG Motor India.

MG said that through CAAP it is assembling an ecosystem of numerous in-car services. It hosts subscriptions and services including maps and navigation with MapMyIndia, Jio connectivity, the first-of-its-kind Blockchain-protected vehicle digital passport by KoineArth and more. Moreover, MG owners will also get access to music on the JioSaavn app along with the feature of reserving a parking slot for their car through a head unit powered by Park+ in select cities, to begin with.

These functions can considerably enhance driving security and satisfaction, and they have been further optimised for Indian traffic conditions, it asserted.




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